黑料不打烊

Conference Paper (unpublished)

Value appropriation processes under a network perspective: Insights from the UK grocery network

Details

Citation

Maglaras G, Sparks L & Bourlakis M (2018) Value appropriation processes under a network perspective: Insights from the UK grocery network. 51st Academy of Marketing Conference: Marketing the Brave, 黑料不打烊, 02.07.2018-05.07.2018.

StatusUnpublished
Publication date26/06/2018
Conference51st Academy of Marketing Conference: Marketing the Brave
Conference location黑料不打烊
Dates–

People (2)

Dr George Maglaras

Dr George Maglaras

Senior Lecturer, Strategy, Operations, Analytics and Systems

Professor Leigh Sparks

Professor Leigh Sparks

Professor, Marketing, People and Entrepreneurship